Voice Matters

How to Infuse Your Pitch with Your Story’s Unique Style

Your pitch is more than just a summary of your story—it’s a reflection of your narrative voice. Infusing your pitch with your story’s unique style is the key to making it stand out to agents and editors.

The Importance of Voice: Voice is the personality of your writing. It’s what makes your story unique and memorable. When crafting your pitch, try to capture the same tone and style that you use in your manuscript.

Tips for Finding Your Pitch Voice:

• Keep the Business Where it Belongs: A query letter is a business letter, and is formatted as such and written in business formal. The pitch, however, is the exception. The pitch paragraph should depart from business formal and convey the style and tone of your manuscript.
• Lean into Your Style: Use language and phrasing that reflect your story’s voice. If your manuscript is whimsical, let that whimsy shine in your pitch. You can even lift lines directly from your manuscript and incorporate them into your pitch.
• Be Authentic: Stay true to your writing style. Don’t try to mimic someone else’s voice or style—your authentic voice is what will make your pitch stand out.

Your pitch is your story’s first impression. By infusing it with your unique voice, you’ll create a pitch that not only summarizes your story but also gives agents and editors a taste of what makes your writing special.

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